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Henney Kilowatt, 1959

Colour ad of a passenger car decorated with lightning-bolt insignia. Headline reads “HENNEY KILOWATT / THE NEW ELECTRIC AUTOMOBILE!”

Collection of the Antique Automobile Club of America

Advertising for the Henney Kilowatt, like this 1959 brochure, emphasized that it “performed for pennies,” highlighting the dozens of complex and expensive-to-maintain systems that the car did not have, such as a carburetor, air-cooling system, and exhaust. Curiously, the car was marketed with a gas-powered defrosting system, “where climate requires.”