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The R. Gauthier Medicines Shop in Roc-d’Or

Black and white photograph of a building with a plank façade and tar paper side. A dozen advertisements are displayed, notably for Coca-Cola and various brands of cigarettes (Sweet Caporal and Lasalle).

Date : 1942

Credits : BAnQ Québec, Ministère de la Culture et des Communications fonds

Established in 1940, this “patent medicine” shop belonged to Roger Gauthier and was located on the west side of the main street. It was essentially a pharmacy that also sold many “patented goods”.